Lunch Pail Knows Healthcare

We’ve worked with hospital systems, physician’s groups, device manufacturers, and insurers to connect with their patients and audiences in unforgettable ways.

Adventist Health System

With 64 hospital campuses and over 500 ancillary service locations in 10 states operating under multiple brand names, AHS needed to unify under a single brand that delivered on its mission. We helped create the brand Advent Health and developed a full-funnel, patient-centric approach that delivered relevant messaging for every life stage, condition, service line, and need. With a mix of brand and performance marketing, we helped transition the entire system to Advent Health and emotionally delivered a message of whole-person care at every touchpoint.

Diagram of AdventHealth's full funnel marketing approach, including sections for awareness, consideration, conversion, and loyalty, with examples of digital advertisements, social media posts, and healthcare content.
A woman holding a young boy in her arms while they both enjoy getting rain showered on them outdoors. The background shows trees and bushes, and the woman appears to be laughing as they both revel in the rain.
A young boy jumping on a trampoline outdoors with sunlight filtering through trees in the background, smiling and raising his arm.
Billboard featuring a young child in a grass field, bent over with hands on the ground, wearing a plaid hat and shorts. The billboard displays the message, "We’ve got your back, head, heart, and everything else," with the Advent Health logo.
A split image of a child celebrating a birthday with a cake on the left and the same child doing a push-up outdoors on the right, with overlay text "Dream bigger."
A young man in a wheelchair and a girl riding a pink bicycle outdoors in a neighborhood with trees and houses, both smiling. Text overlay reads, "Stay youthful."
Split image showing an MRI machine on the left and an amusement park ride on the right with text 'Less MRIs. More LOls.'

Our Expertise

  • Icon of a computer monitor with a blank screen.

    TV

    We make commercials that connect with hearts and minds and capture attention with compassion and empathy. See some below.

  • Icons representing social media engagement, including a play button, thumbs-up, megaphone, chat bubbles, and a heart.

    Social Media

    We create organic and promoted social media content that is relevant and timely to generate traffic, engagement, and leads.

  • Icon of a web page or document with a header, text lines, and a rectangular image or ad on the right side.

    Digital

    Meet your patients and partners where they are with smart, attention-grabbing digital solutions that build awareness and keep you top-of-mind.

  • Outline icon of an open envelope with an '@' symbol on a letter inside, representing email or electronic communication.

    Direct Marketing

    We create custom email and direct mail solutions that are personalized and targeted to engage and educate your audience.

  • Icon of a video player with a play button in the center and a time slider at the bottom.

    Video

    We create Impactful video content that connects emotionally with your audience to build brand awareness, inform, educate, and be talked about.

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We’d love to work with you.